Cool Use of Social Media for Hot Topic
Kudos to the American Red Cross of Greater Chicago for its creative use of social media to promote awareness of the devastation caused by house fires. Called “Every 80 Seconds“, the video illustrates...
View ArticleAnother WH Turnaround
I was all ready to award this week’s virtual Cup of Joe Award to President Obama for his pragmatic stance regarding Libya, particularly his concern about the global perception that America too often...
View ArticleAflac Makes Lemonade Out of Lemons
It’s not often that a positive situation can be made of a negative, but Aflac has done just that. Shortly after Gilbert Gottfried, longtime voice for the well-branded duck, was fired for offensive...
View ArticleNavy Seals Define Discipline
Not a huge surprise on this one, but this week’s virtual Cup of Joe goes to the Navy Seals team that took out Osama Bin Laden. Regardless of your politics, you can’t help but admire the discipline,...
View ArticleBurson Marsteller: Stop the PR Pain
UPDATE: May 15, 2011 – And the pain (mostly self inflicted) of Burson Marsteller continues with more being thrown under the bus. Wired summarizes latest injuries. May 13, 2011 – This week’s...
View ArticleHeads Up: Weird Wedding Hat for Sale
Much has been made of Princess Beatrice’s hat/kitchen trivet/pet holder/target practice/entrance gate emblem thing that she wore on her head last month at the Royal Wedding. Despite the ridicule,...
View ArticleKnow Your Audience like the USDA
Kudos to the U.S. Department of Agriculture for doing something right, not exactly its image in recent months. This week, the federal agency released a new food pyramid in the shape of a plate,...
View ArticleLiar, Liar, Career Now Over
UPDATE: Congressman Weiner resigned yesterday following a painful weeks-long media shelf life of his online antics. He gets two Virtual Cups of Joe for finally halting the ongoing distraction that...
View ArticleMigraine Talk Gives Me Headache
Newsflash: People have problems. Elected officials everywhere suffer from everything from hypertension to alcoholism, and the media think Michelle Bachmann’s occasional migraines might affect her...
View ArticleHow Not to Attract New Clients
This week’s diatribe by Zimmerman ad exec Michael Goldberg caused quite the frenzy. His public explanation of why his agency is no longer representing Captain D’s placed the problem totally at the...
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